Continental AG Eicma

Continental AG Eicma

Project description

Exhibition stand under the motto Pioneering Motorcycle excellence. For a century. and beyond.

At the Eicma in Milan, Continental presented an impressive exhibition stand with a focus on the creative presentation of the history of the speedometer and the exhibits on display.

The layout of the exhibition stand was strategically designed, with the focus on the exhibit presentation and a well thought-out communication area. The latter was divided into an inviting reception area and a combination of lounge corner with integrated meeting cabin. The meeting cabin, whose horizontal partition wall could be completely slid open, was particularly innovative. This flexible solution created an open space for communication and exchange.

The realization of this impressive exhibition stand is based on the outstanding plans and designs of the renowned company Wiesner Messearchitektur. Thanks to the precise implementation of the submitted plans, we were able to realize not only an aesthetically pleasing, but also functionally well thought-out exhibition stand. The successful cooperation of all trades contributed significantly to the success of this project.

It was a pleasure to be involved in the realization of this exhibition stand and to turn Continental’s visionary ideas into reality.